Health Improvement Institute · Legal
Privacy Policy
Overview
Health Improvement Institute LLC respects your privacy and is committed to protecting your personal information. This policy explains how we collect, use, and protect information you provide when visiting our website or communicating with our practice.
By using this website or submitting information through our intake or contact forms, you consent to the terms of this Privacy Policy.
1. Information We Collect
We collect only the information necessary to provide physician-led men’s health services, communicate with patients, and maintain compliance with applicable law.
Information you provide directly
- Name, phone number, and state of residence when you request a consultation or complete intake
- Medical and health information you provide during patient intake, consultations, or ongoing care
- Payment information for direct-pay services
- Communications sent via secure messaging platforms
Information collected automatically
Our website may collect limited non-identifiable information such as IP address, browser type, and pages visited to improve functionality. We do not use this data to identify individuals. We may use cookies — you can control these through your browser settings.
2. How We Use Your Information
- Healthcare services: Scheduling and delivering consultations, coordinating care, and monitoring health progress
- Communication: Responding to inquiries, sending appointment reminders, and communicating securely about care plans
- Administrative functions: Billing, record-keeping, and legal compliance
We do not sell, rent, or share your information with third parties for marketing purposes.
3. How We Protect Your Information
- All protected health information (PHI) is stored and transmitted through HIPAA-compliant systems
- Telehealth and messaging communications are conducted only through encrypted, approved platforms
- Access to patient information is restricted to authorized personnel only
- Physical and digital security measures prevent unauthorized access or disclosure
No method of transmission over the internet is 100% secure. We cannot guarantee absolute security but are committed to protecting your information to the best of our ability.
4. HIPAA Notice
As a healthcare provider, Health Improvement Institute LLC complies with the Health Insurance Portability and Accountability Act (HIPAA). Your health information will be used and disclosed only as permitted under HIPAA — for treatment, payment, or healthcare operations — or as required by law.
Your rights under HIPAA
- Request access to your medical records
- Request corrections to inaccurate information
- Receive an accounting of disclosures of your health information
- Request restrictions on how your information is used or shared
- File a complaint if you believe your privacy rights have been violated — you will not be retaliated against for doing so
To exercise any of these rights, call or text 856-291-6452. You may also file a complaint directly with the U.S. Department of Health and Human Services Office for Civil Rights at hhs.gov/ocr.
5. Third-Party Services
We use third-party service providers to operate our practice, including HIPAA-compliant telehealth platforms, secure messaging services, payment processors, and website hosting. These providers are contractually obligated to protect your information and may not use it for their own purposes.
6. Data Retention
- Medical records: Retained for a minimum of 7 years from the last date of service, or as required by New Jersey state law
- Intake and inquiry records: Retained for up to 2 years unless you become an active patient
- Billing records: Retained as required by applicable tax and accounting regulations
7. Your Privacy Rights
All patients
- Access your personal and health information
- Request corrections to inaccurate data
- Request deletion of your data (subject to legal and medical record retention requirements)
- Opt out of non-essential communications
California residents (CCPA)
- Right to know what personal information is collected, used, and shared
- Right to request deletion of personal information
- Right to opt out of the sale of personal information — we do not sell personal information
- Right to non-discrimination for exercising your privacy rights
New Jersey, New York & Pennsylvania residents
We honor all reasonable requests to access, correct, or delete personal information in accordance with applicable state privacy regulations.
8. Children’s Privacy
Our services are directed to adult male patients ages 18–64. We do not knowingly collect personal information from minors. If we become aware of inadvertent collection from a minor, we will delete it promptly.
9. External Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of external sites. We encourage you to review the privacy policies of any third-party sites you visit.
10. Changes to This Policy
We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated date. Continued use of our website or services after changes are posted constitutes acceptance of the updated policy.
11. Contact
If you have questions about this Privacy Policy or wish to exercise your privacy rights, call or text 856-291-6452 or visit healthimprovement365.com.
Health Improvement Institute LLC · 435 Route 70 West · Cherry Hill, New Jersey 08002
Questions about your privacy?
Call or text us directly — we’re happy to walk through anything in this policy.
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